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November 30, 2010 / Briana Patrick

T.O.W13: Driving Journalist Crazy


1. Do ALL of your homework.

2. Meet the deadline ON TIME

3. If your story didn’t get covered…Don’t ask “WHY NOT”

4. Don’t call too much, nor email too much.

5. Spell words correctly

6. Make things brief and to the point

7. Do your own job, don;t tell others how to do theres.

8. Don’t be a telemarketer. Be knowledgable.

9. Consider all angles before you make the pitch.


November 30, 2010 / Briana Patrick

How to drive a PR Firm CRAZY!

Bridge Buzz posted an article called “Six ways clients drive PR Firms Crazy” I think it states some pretty good ways to really mess up or piss off a PR Firm.

November 30, 2010 / Briana Patrick

T.O.W10: Stats.

The stats page located on the dashboard of my blog is a HUGE help for companies and PR practitioners. It helps the person monitoring it knows how the status is going and how much activity is going on. This allows the creator to also view how many comments, views, or posts are in a certain category.

Although I don’t look at the status of my blog often, it is good for me to have so I know I’m keeping a constant pace of how often I use my blog. 

November 30, 2010 / Briana Patrick



  • Information graphics, also known as infographics, are a way of presenting information, data, or knowledge with the use of visual tools.  Wise Geek

HOW can you use one?

  • Infographs may help us to understand something more, or visualize something more clear.


  1. Visual
    • Color Coding
    • Graphics
    • Reference Icons
  2. Content
    • Time Frames
    • Statistics
    • References
  3. Knowledge
November 30, 2010 / Briana Patrick

Kids in the kitchen!

I think cooking is a great way to interact and get everyone together. Also I think it’s a great way to bring the family together. Here is a video I recently saw on the food network where Giada involves “kids in the kitchen” I think this episode can be seen in many ways, for which we communicate and interact with each other.

November 30, 2010 / Briana Patrick

One day without shoes.


Have you ever seen people walking around in shoes and they say “TOM” on the side? Or maybe they have different designs on them?

Those are TOM shoes and whenever someone buys a pair The foundation sends a brand new pair to a kid in another country who has no shoes. I believe TOM is communicating to the world that we are here to help the need. The United States finds a away to communicate to other countries in many ways. Whether it be hunger, homelessness, health, etc.

The video below shows a day committed just to TOM shoes. This day is set for people to walk around for one full day without shoes to see what it would be like if you had none.


November 30, 2010 / Briana Patrick

Is the NFL going SOFT??

Recently there have been a lot of concussions taking place in the NFL due to “helmet-to-helmet” hits. Because of these hits, players have been getting fined at high prices ($75,000). My take on this, NFL players knew what they were signing up for from the get go. Not just NFL players does this affect, it affects anyone who plays the sport of football. It is a contact sport in which it is possible you will get hurt.

The one thing I will agree with is, It shouldn’t happen so often and the players do need to watch there safety. To be fined so much is the issue for me. Check out the video below and see TO and Ocho Cincos’ regards to the issue.