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November 30, 2010 / Briana Patrick

Chapter 12: Tapping the Web and New Media

Chapter 12:

  • Texting, Twitter, and wikis are used extensively  in public relations work.

YouTube is a premier social networking site for posting and viewing videos.

  • Organizations are also highly involved in uploading video clips to post.

Flickr is a major photo sharing site.

  • Virtual worlds are part of social media. For example: Second Life.

Book Source: Public Relations Writing and Media Techniques


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